The Marketing / Business Development Course is included for FREE with the Basic/Advanced Home Inspector Certification Course Package
PHII's Marketing and Business Development course, which is rated at twelve hours, is designed to show you exactly what needs to be done to get your new business up quickly and turn a profit as soon as possible. You can save time and money learning how to quickly grow your business by discovering what works before you jump in headfirst.
During the course, you will also learn how to plan and design a marketing strategy that conforms to your business goals. Sales strategies and confidence-boosting tips and tricks are also included to help you gain the skills to build a referral network for long-term success.
For anyone starting a career in home inspection or interested in starting or growing their existing business, this course contains invaluable information you need to know. Without knowing how to market and promote the services you provide, your business won't live up to its full potential - it's just as important as learning the trade!
You need to understand the techniques that will help persuade potential clients to choose your business from the myriad others offering services similar to your own.
This course will help you:
- stand out from the crowd
- distinguish your business from the competition
- develop a marketing strategy built around your strengths and talents
- learn business marketing concepts
- learn how to compete during your first months in business
After taking this course you will possess the decision-making and business acumen you need to pursue a successful career in home inspection. In business there is always an element of trial and error, but this course will help you avoid errors as much as possible and follow the path to success - avoiding the pitfalls. Included in the course is a complete template package for marketing and sales. This includes business cards, brochures, flyers, web sites, post cards, and other advertisements. Feel free to modify these to suit your specific needs. PHII's friendly staff is also available to offer tips to help you customize and design your marketing message. This course will give you the knowledge, skills and training you need to hit the ground running.
What You Will Master
- Establishing a Company Identity
- Identifying your Target Market
- Brand Recognition, Logos, and Slogans
- Customer Service and Handling Complaints
- Analyzing Your Market & Pricing Your Services
- Writing A Marketing Plan
- Relationships with Realtors
- Designing Effective Ad Copy
- Public Relations and Salesmanship
- Closing the Sale
and much more!
Online Course Access
Computerized Flashcards & Testing
Certificate of Completion
FREA Errors & Omissions packet
Toll Free Student Support
Free Membership in NSHI, the National Society of Home Inspectors.
BONUS: Online access to the Marketing & Business Development Course is included for FREE when you signup for the home inspector certification course package!